Some cards manufactured by Colourfast Printing require variable data and/or magnetic stripe encoding. These include: gift cards, discount cards, membership cards, loyalty cards, and other card types.
What is Variable Data?
What is Encoding
Encoding is the process of inputting a number onto a magnetic stripe or barcode that can be read by a decoding device; such as a barcode scanner or magnetic stripe reader. More information on magnetic stripe encoding, including how encoded data interfaces with a POS (Point of Sales) system, can be found on our Magnetic Stripes page.
Acceptable File Types: Comma separated values (CSV), Excel (Format as text to prevent leading zeros from being eliminated)
Layout: Record data should be formatted in columns (see example)
Labeling: Columns should be clearly labeled indicating the type of data the column contains (see example)
Format: Track 1 – Alphanumeric. Upper case only; Track 2 – Numbers only;
Record Count: Please ensure that the number of records contained in your data file matches the number of cards ordered or specified for encoding or variable data printing
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